These 7 Tips Will Make Your Instagram Growth Take A Leap
Businesses these days can’t work independently without making a mark on Instagram. With Instagram topping the ranks of social media sites, creating a business profile on Instagram, and killing it has become a mandate. Everybody knows this. What is unknown is the ways with which one can take the business profiles to unimaginable visibility heights.
Your business should know when to make the most of the opportunities. Check out the list of 7 tips that will help your profile take a leap.
- Consistency Is The Key
You don’t only need to grab attention. It would be best if you caught memories. If you don’t post consistently, your prospective customers will forget you easily. Don’t confuse your customers by posting once in a blue moon. Be consistent with your posts. Even if you don’t have anything cool to post next, keep your interactions and announcements active. This way, you stay in touch with your customers. A great strategy for maintaining healthy consistency is by creating an effective post schedule. Take out some time and make a post calendar for the upcoming week or month. Fix a time on which your posts will run. Do the brainstorming work beforehand to think of all the content that must go.
- A Scheduling Tool Is What You Need
Just when you think of being consistent, the next thing you should ponder about is a good scheduling tool. Today the world has millions of effective scheduling tools that aid in being consistent with posts. Choose any one of them that suits your needs and kickstart your planning process. Instagram, too offers a unique scheduling feature via the Facebook Ads Manager. This way, you won’t lag behind in the quantity or quality of your posts.
- Collaborations
Partner with individuals and brands that have similar interests. When you collaborate with people and brands, you not only talk to your own customers. Instead, you also convey your message to the fans of the brand you are working with.
In order to initiate a deal with a brand, you must first ensure that your ideals and objectives align with theirs. If they do, you are good to go. Successful collaborations have always benefited both the parties. Furthermore, your customers too enjoy the new taste. Pro Tip: Both brands should include their own individualities in the collaborated content.
- Cohesive Layout
Ensure that your page looks cohesive and appealing. Make sure that your background is consistent, and no block of the puzzle seems abrupt. Go for a uniform lighting in almost all your posts to make it visibly good.
- Hashtags
Instagram is a great platform to make the best use of hashtags. Use relevant hashtags for your posts. Don’t use unnecessary hashtags randomly. Use them strategically and wisely. Hash-tagging becomes useful as it helps in categorizing products.
- Go Live
If you are running out of content, then you must show your appearance by going Live. People like watching a Live video, instead of going through posts. Going Live gives a personalized touch to your business. It also provides the viewers with a chance to interact with you directly.
- Contests
Add spice to your marketing strategy. Bring in interesting contests for your customers. Giveaways never fail to attract viewers. If you have anything to offer for free, run a contest. In return, ask viewers to repost photos, like your posts, comment on your posts, or share your pictures. Also, these contests are easy to plan. Accounts that run contests regularly gain more importance and popularity. Wait no more and think of a perfect contest.
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